The only place to find and license content from the internet instantly.
Cast a wide search—in our marketplace or on the open web. Collect the best, review as a team, and choose the ones you want. Let us do the work to clear and license.
Fast and Safe
Purpose-built for creative superpowers
Streamlined for cross-functional teams to source, collect and license all types of content.
AI-Powered search
Explore a dynamic community of creators offering rich and diverse visual assets. Save what you love to a collection.
Collections
Collaborate as a full team inside collections tailored to your campaign brief. Filter down to the content you love and start the clearance steps.
Storyboards
Start concepting early. Prototype with simple drag and drop functionality. Create a scene-by-scene Storyboard and download a rip-reel.
License by usage
Flexible licensing options cover start dates, duration, geography, exclusivity, and more. Costs are automatically calculated. Track progress at every step. Yes we Indemnify.
This is a Webflow component. Paste it into Webflow. Syncing powered by the Relume Chrome Extension.
Fresh, authentic and believable
Human-centered is what resonates.
“Our Update Milk Campaign Exceeded Goals”
Million + impressions at cinema showings.
Higher view-through rates on YouTube.
“Catch+Release Makes the Licensing Part Fast and Easy”
Timm Gable, freelance Executive Producer for Hold Fast
“I was delighted to use the Catch+Release platform, which turned out to be a huge help and is an excellent way to organize and collaborate through the process”
Alyson Buoncristiani, Senior Producer, TBWA\Chiat\Day
“Thank you for this phenomenal masterpiece. I've only seen the ad 500 times and it still makes me weep like crazy. So incredibly appreciative."
Danielle Mason, CMO, Teleflora
Creativity is never a straight line
All campaigns begin with an idea. Inspiration can come from anywhere—a stunning photograph, cinematic footage, or even a TikTok clip. Search and curate to bring your stories to life.
Creators Inspire
Creative teams start with collections and storyboards. Rip reels with assets you know you can safely license.
Unlimited Supply
Deep dive search in the marketplace. Curate more possibilities and alternates while working directly with Catch+Release experts.
Fast + Safe Licensing
Define your campaign usage—whether it’s paid digital, CTV, or all media. Track progress and deliver on-time, and on-budget. We indemnify you.
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Make an Asset Library of Internet Content in 5 Easy Steps
If you’re in advertising, you know the value of having a content repository in your back pocket. These types of shots come in handy when you’re in a pinch, especially when working on a tight deadline. The great news is that you can now build a personal library with content that you found and licensed from the internet.
5 Reasons It’s Easy to Earn Passive Income with Catch+Release Using Photos in Your Camera Roll
Joining the Creator Community is completely free. You’ll start by creating a profile, as with any online platform. You’ll pick a username and have the option to add a profile picture and personal bio. Once that’s done, it’s time to add content to your portfolio. The fastest way to do this is to connect your Catch+Release profile to your social media accounts. Anything you’ve posted there will automatically import to Catch+Release. Anything new you post will also show up in Catch+Release automatically.
Humans or Machines? 5 Years From Now, What Will It Feel Like?
Catch+Release had a busy week attending, sponsoring and presenting at three industry events; DMLA, Visual1st and ANA. We also publicly launched our Creator Community, powered by search, so that brands and creatives can instantly discover amazing content gems for all types of downstream campaign usage. Let your creativity flow!
Common questions that come up
Do I pay to sign-up for the platform?
No. It’s free. You can search, save to collections, browse and use Storyboards for a prototype reel. Invite the full team to join. You only pay when you license and clear assets.
Do I search on my own for assets?
Yes, start searching by going to our creator community and check out the suggested keywords. If you need inspiration, take a peek in the galleries that we continually update. Our expert curators can do the search for you, delivered in collections that fit your campaign brief.
Is this a library of pre-cleared assets, ready to use?
No. This is a marketplace and is dynamically changing all the time. New creators join, sync to their socials and new content is added. You select the assets you want and we automate the clearance and license steps. This is not static or pre-cleared and therefore unlike stock providers.
How is the price of a piece of content determined?
Pricing is determined by asset and usage requested. Every asset is different depending on the creator and also how you want to use it. Usage parameters are determined inside the platform when you set up your campaign. Our competitive and fair pricing honors both the creator and you as a brand or agency user.
Our aim is to make it magical (and simple).
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Start creating now
- License content, on time and on budget
- Manage licenses and assets in one central platform
- Curate the gems to tell your story and win customers