Go behind the scenes of the 2025 Trends Report by Catch+Release. Discover how we identified key marketing trends, made them actionable, and brought them to life with Found Content.

Catch+Release redefines content licensing with a free-to-access platform that empowers creative teams to search, curate, and collaborate without subscription fees. Revenue is generated only when users license content, offering flexibility and reducing overhead for brands and agencies. Featuring robust tools like search, collection building, and cost estimation, Catch+Release provides a frictionless, creative-first experience that prioritizes accessibility and fair compensation for creators.

Leverage user-generated content (UGC) to scale your brand’s marketing. Learn actionable steps to source, license, and integrate UGC for impactful campaigns.

Catch+Release introduces Projects, a dedicated workspace designed to help producers and creatives manage campaigns with ease. Projects allow you to focus on individual campaigns by organizing content, clearance requests, and licenses in one place. With tools like Storyboards, Tracker, and a streamlined table view, Projects enhance collaboration, speed up workflows, and ensure everyone stays aligned. Learn how this new feature transforms creative processes and simplifies storytelling.

When Catch+Release set out to redesign its website, it embraced its own platform to showcase authenticity and creativity. By leveraging user-generated content (UGC) from the Creator Community Marketplace, the team accessed over 1 million diverse, licensable assets that aligned with the brand’s values. Learn how this strategic choice brought the site to life, enhanced storytelling, and demonstrated the power of UGC for web design.

Catch+Release transformed content licensing in 2024 with tools like free Creator Community clearance, AI-driven search, Storyboards, Shot Tracker, real-time notifications, and improved usage details. Explore how these features help creators and storytellers collaborate efficiently, save time, and deliver impactful campaigns.

High-Res Notifications ensure you’re always in the loop about the status of high-quality assets for your campaigns. With built-in email reminders and simple tracking tools, you’ll never have to guess if your visuals are ready to shine. Log in to explore this feature today!

Shot Tracker helps you stay organized and in control by providing clear progress updates, real-time statuses, and transparent cost insights for your content. Easily search, sort, and monitor every action from one central hub, so you can focus on crafting impactful campaigns. Log in to try it today!

Catch+Release is now an official TikTok partner, revolutionizing how brands license user-generated content (UGC). This partnership allows brands to discover, license, and integrate authentic TikTok videos into their campaigns ethically and seamlessly. By simplifying licensing and ensuring creators are compensated fairly, we’re bridging the gap between brands and creators, making it easier to craft culturally resonant stories at the speed of culture.

The Catch+Release Creator Community has hit a major milestone: our Community members have made more than a million of their videos and photos licensable through Catch+Release.

Catch+Release, the content licensing marketplace, introduces a series of transformative features for full team collaboration. Helping teams comprising creatives, producers, editors and business affairs to have visibility into how each campaign is progressing.

Jim Beam, a beloved whiskey brand, ran a TV ad in May 2024. The spot, aptly named “People are Good” focuses on humans and has little to do with the taste and attributes of the product. Instead it’s focused on the outcomes and yes, the value. In other words, bringing people together to experience life’s precious moments. As a viewer, it pulls you in, tugs at your heart-strings. It’s real and therefore believable.